Antoine Henry de Frahan is a Brussels-based strategy consultant, coach and trainer for law firms and in-house legal departments. A former Cleary Gottlieb and Linklaters lawyer with an LL.M. from Columbia Law School, he has advised legal sector leaders since 2000. He is an Affiliate Professor at EDHEC Business School and the author of several books on law firm management and the legal profession.

He advises managing partners and partner groups on firm strategy, partner compensation systems, partnership governance, pricing, business development, AI and mergers. He also coaches partners individually, in particular to improve business development and profitability, and designs and facilitates partner off-sites and keynotes. He also designs and delivers soft skills programs for lawyers.

He helps general counsel position their legal team as a value-adding business partner, improve legal risk management, improve organisational effectiveness, develop innovative legal strategies, and build their team’s skills. He also runs The GC Circle, a peer group for general counsel.

Yes. It is a central part of his work for law firms. He coaches lawyers on all the aspects of business development, from strategy to visibility building to networking, pricing, pitching and closing, social skills and long-term client relationship management, individually and in groups.

He is based in Brussels and works internationally from there. He has led assignments across Europe, in the US and China. He has worked with lawyers from Europe, the Americas, Asia, and Africa. He works in English, French and Dutch.

Antoine has designed and conducted lawyer-specific soft skills programmes on professional excellence (writing skills, presentation skills, negotiation, client care), business development, people and team management (including feedback and delegation) and management skills (including time management and project management).